FILA & AIA – Schools Run for School Rooms – 7th of July – BGC

This is Athletes in Action first ever student based FUN RUN and for the benefit of the Filipino Youth who were worst hit by Typhoon Sendong in 2011.This is a beautiful unifying event for the our devastated school children. Unleash the power of your feet!

The project is in partnership with FILA SKELE -TOES, DepEd & GMA Kapuso Foundation.

FILA & AIA – Schools Run for School Rooms
July 7, 2012 @ 5AM
Bonifacio Global City
3K / 5K / 10K
Organizer: Athletes in Action & Huper International

Registration Fees:
10K – PHP 550.00
5K – PHP 450.00
3K – PHP 350.00

Inclusive of singlet and race bib.

All runners entitled to a 60% discount on one item purchase of any Fila shoes at any Fila outlets.Just present registration form.

Registration Dates:
May 18 to June 30, 2012


Registration Venues:
1. SM Tickets
Tel: 215-0512 / 719-0184
2F GSquare Arcade, Barangka,Mandaluyong
3. ALL FILA Outlets
– SM Mall of Asia
Tel: 901-1611
– SM Megamall
Tel: 638-8016
– Trinoma Mall
Tel: 919-0709
– Glorietta Mall
Tel: 812-1099
– Robinsons Galleria
Tel: 695-3148
– Robinsons Ermita
– Market Market

Schools Run for School Rooms – Singlet Design

Schools Run for School Rooms – Race Route

Contact Details:
Huper International
Tel: 661-6489

Tel: 215-0512 / 719-0184



Since 1911, FILA traces its roots from Biella, a province set at the foot of the Italian Alps. Unbeknownst to many, this small town brand is big on corporate social responsibility. At the recently concluded 2012 FILA Polo Cup, project “500 for 500” was launched by FILA President Butch Albert to help Typhoon Sendong victims once again by donating 500 pesos to 500 families for every purchase of Skele-Toes.

Skele-Toes is FILA’s latest line of revolutionary active footwear that is fast raising many eyebrows and causing the curious to utter #whattheheckisthat? For us at FILA, it’s simply a shoe that changes the game. Rock at the gym or at the party, Skele-Toes is just about the only shoe that fits – and Tim, Georgina, and Borgy all agree!

Not ready to rock the boat just yet? Then you’ll love FILA’s newest line of running shoes, Swerve and Flow. FILA Swerve boasts of a Dynamic Landing System through a lightweight foam at the midsole and V3 techonology inserts at the heel. This gives you the proper support that you need in every step, without compromising style and design.

FILA Flow is perfect for the outdoor dweller with its heavy duty outsole, making every shock and bump a breeze. This one will surely go with you to countless victories and finishes.

Whether you prefer a classic or a rocking pair of rubbershoes, it’s high time to give your tiresome trainers a break and take the Skele-Toes, Swerve, or Flow out for a spin. With your purchase of a pair of Skele-Toes and participation at the SRSR marathon, it’s definitely more fun to help with FILA!

Tickets and registration forms are available at SM Ticketnet outlets (  Singlets and race bibs can be claimed at Fila Stores in Metro Manila.

For exclusive updates, follow us on Twitter (@filamanila) or be a fan on Facebook (FILAPhilippines).

For more information, please contact CLAUDINE DE LEON – 63917.5360809 | cgd@leungdeleonmarketing,com

2 thoughts on “FILA & AIA – Schools Run for School Rooms – 7th of July – BGC

  1. my reason to run is to be healthy and to test my capability to run. also to meet new friends and to support running in the phils. ;))

Hey! Don't leave without sharing anything.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s